About this business
Wheel of Life turns the classic coaching exercise into an app: rate each area of your life, instantly see where things are out of balance, and track progress — simple enough for individuals, structured enough that coaches and therapists use it with clients. With about 27,000 users and ~1,800 new organic users a month (no ads), it holds 4.7 stars on Google Play (10K+ downloads) and 4.8 on the App Store, with traffic from app-store optimization, blog and SEO. Deal terms: asking price $12,000 (about 2.6x revenue). The business reports $186/mo in MRR ($377 in the last 30 days) with 126 active subscriptions at $1.99/month, $14.99-$29.99/year or $24.99-$39.99 lifetime, and a stated 85% profit margin. Built with Flutter and RevenueCat by a 2–5 person bootstrapped team. Note: metrics come from the seller's TrustMRR listing and are not independently verified. Source: TrustMRR automated "for sale" announcement on X, posted Sep 23, 2026.